Find your style
Be your beautiful self
Customised style advice for women in their 40s and 50s who want clothes to make them feel good again

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You understood my style so completely and quickly when I’ve spent years trying to figure it out!
gaminequeen client (age 49)
Look great. feel SO fine.
The right clothes can change your world
You know that feeling when you look in the mirror and think ‘Yes! I am looking hot today.’ When was the last time you had that feeling?
Many women in their 40s and 50s feel lost when it comes to clothes. Their lives have changed. Their body has changed. Fashion has changed. Everything they put on feels wrong.
If that's where you're at, my personalised approach to identifying your individual style can help you get your sass back.
Because what would you do with more sass, sexy, savvy? With more STYLE?
Exactly.
testimonials
What people say about working with me...
Finally understand your style
We will collaborate on finding the looks that best work for you. I will break them down into easy-to-follow steps so that you know exactly how to create those looks for yourself. You will finally have the knowledge to walk into any shop and immediately find the items that will suit you.
How We Will Work Together
My approach to styling is based on centuries-old cultural archetypes combined with the visual categories developed by image consultants such as Harriet Tilden-McJimsey and David Kibbe. I draw on my personal knowledge of clothes and fashion built up over many years of reading and reflecting, spending time in shops and observing the French approach to dress when I lived in Paris.
For me ‘styling’ someone is about analysing the unique physical characteristics that make up their individual appearance.
Despite having no formal training in image, my clients say they feel seen and understood in ways they hadn't expected. Some say my insight into who they are is uncanny. Most feel inspired to start experimenting with new colours and shapes straightaway. The transformation happens as soon as you understand the underlying principles of visual appearance.
Working with me on your personal style offers a rare opportunity to think in detail about; who you are, how you look, and how those things interact. For many it's a rejuvenating experience. Some describe it as a special gift that they hadn’t anticipated simply from talking about clothes.
This is NOT about rules, or good taste or trends.
You do NOT need to be THIN, YOUNG, BEAUTIFUL or RICH for clothes to work for you.
ANY size, shape, height or age can look amazing.
Each body and face combination is UNIQUE.
EVERYBODY has loveliness. Everybody DESERVES to be here.
FAQ
By the end of the process you will know what shades, shapes and details help you look your best.
You get style and colour analysis with both the Gamine and Queen packages. The primary consultation is done via video call. I will write a detailed style-guide personal to you. You receive this by email. You also get a link to your own Pinterest board to help you better understand your look. I add in advice on planning your wardrobe and setting a realistic budget so that you can get better value from your clothes by buying less and wearing more.
The complete-service 'Queen' offer includes a colour swatch of 'your' colours + advice on combining them. The colour swatch can be bought separately for £35 + postage. The Queen package also includes 3x feedback sessions where you send me images of different outfits / items and I suggest why they do/ don't work for you. Additional sessions are £35 each. You also receive basic pointers on make-up and hairstyles + a full list of shops where you are more likely to find clothes that work for you. (Worth £20).
Once you have signed up then I will be in touch and ask you a few questions by email to get an idea of how I can best help. You will need to send me 1 or 2 photos of your face. Smiley ones work best. During our video call – we will work together to identify which types of colours best suit you and briefly discuss your over all style and preferences. We will gently assess your body shape in a way that feels safe and comfortable to you.
I will then write a style guide specifically for you. I also offer a Pinterest board to help you get a visual idea of your ‘look’. If you opt for shopping support then I will give you feedback on photos/ videos you send me of purchases and outfits. This can really help you learn more about how to create the look in real life.
The style consultation itself takes around an hour. The whole process usually takes around 2 or 3 weeks from you sending me your photos to receiving your completed style guide. You will be able to start using the information from our video call straightaway. You can then build and explore at your own pace.
I offer extra support with shopping and outfit building for an additional fee of £35.
The impact on your appearance will last a lifetime.
Knowing which styles work best for you will save you money by eliminating shopping 'mistakes'. No more buying clothes that you never wear. You will get far better value from every item you buy as it will be right for you and will work with the rest of your wardrobe.
We will also look at wardrobe planning and budgeting. It is very possible to look utterly chic on a tiny budget, once you know what you are doing.
Many people are so enthused by their new understanding of style that they want to rush out and experiment. I encourage you to start with what you already have in your wardrobe. Maybe make a few small purchases to begin with and build from there.
It's exciting to have the knowledge to choose the right items for you and be confident that you will be able to wear them for years to come.
No - my approach is valuable to any woman going through a period of change in their life. Or wanting to make changes in their life. Confidence in how you look can be a great springboard to all kinds of new beginnings in work, relationships or family life. Many people have changed job, got married, or upgraded their life after finding their best style.
Women in their 40s and 50s are often going through a period of change. But my approach can work for any woman wanting to feel more confident in their appearance and their life.
I only work with women because I do not understand men's clothing. I don't have the knowledge to help in that area.
You're not, love. You're really not. If you take one thing from me, let it be that truth.
The ideas and principles that I use have a long history and will work for anyone.
Take what is most useful from your style guide and consultation and leave the rest for now. You will be given a LOT of information and it's easier to play with small bits of it first. You will see near instant results. But the full value reveals itself over time as you start to feel more confident in how you look. Eventually you will simply put on clothes, feel great and then forget all about how you look and get on with powering through your life.
If you feel finally that you get no value from working with me then you can ask for a full refund within 3 months of receiving your style guide. No quibbles.
I am honestly that confident in the work I do with my clients.
Gamine is from a French slang word for 'kid'. It is used to mean a woman who has a boyish,youthful, playful air about her.
Queen references a more sophisticated, womanly demeanour.
It's hard to describe visual things in words. Even harder to capture the essence of someone's being. These sorts of archetypes and characters can help in expressing some of the ideas we will explore while we work to find your individual style.
Choose a way to work with me
get Mini
'Quickie Consult'
£
25
Mini personalised style guide + mini image board
Get an overview of your style.
Colour consult not included.
Outline of your style persona written especially for you
Hints on details to look for to express your style essence
Your own personal mini visual style board on Pinterest
£25 cost redeemable against Gamine or Queen packages when you upgrade.
get started
gamine packagE
£
130
Colour analysis
Style consultation
Personal style guide explaining exactly how to achieve your look
Visual style key on Pinterest
Wardrobe planning + budgeting advice
BONUS 1x personal feedback session via WhatsApp on your chosen outfits
Only 3 slots currently available with this bonus feedback session worth £35
get everything
queen packagE
£
250
Colour analysis + Style Consultation
Colour swatch + advice on using colour. (Worth £35)
Style guide with secrets to your individual look
Visual style key on Pinterest
3 x feedback sessions via WhatsApp. I will tell you why multiple outfits do/ do not work. (Worth £105)
Pointers on make-up and hairstyles +
Full list of suggested shops to try. (Together worth £20)
Complete Service. Includes colour swatches in 'your' shades
Have questions?
Send me an email...